Struggling to write articles? Take up the 30 in 30 challenge

If you’re a rookie at internet marketing and  trying to get your own website up and running one of the most challenging aspects can be drivingWriting Articles visitors to your site.  One accepted way to do this is to write articles and submit them to an article directory such as Street Articles with a couple of links to your site embedded within the text which some readers will choose to click on.

Sounds simple doesn’t it?  Well it is if you enjoy writing and find the whole process of generating ideas, carrying out keyword research and writing good content that people want to read, it’s easy.  However,  lots of people find it quite daunting, worrying about what to write, the quality of their writing and how to spark the interest of readers.

If that resonates with you,  you should stop worrying because help is at hand through Wealthy Affiliate. One of the many services available to members is taking part in a challenge to write 30 articles in 30 days.

Yes that’s right 30 articles in 30 days – more if you can manage it.

Does that excite you?  If so great.  Read on.  But even if you’re immediate response was  to say ‘No way!’  still carry on reading.

I’ve taken part in a challenge (more than once) and I wanted to share with you the top ten benefits that I think are to be gained from signing up to take part.

Top 10 benefits of 30 in 30 Challenge

1.    A well written 30 day programme

These challenges are delivered by email on 30 consecutive days with step by step instructions on the tasks for the day.  Everything is written in non technical language which can be understood by everyone including those with little experience.

2.    Good back-up resources

There is a comprehensive range of back up resources (written or video) that show you how to do particular things eg how to buy a domain name and how to set up a website.

3.    Lots of hand holding available (if needed)

Alright there isn’t literally someone holding your hand, but the fact is that there is lots of support and encouragement.  Encouragement comes from Kyle and Carson (founders of Wealthy Affiliate) in the daily emails that drop into your box for 30 consecutive days as well as the support that is available from them and other members of Street Articles through the active and engaged community where you can build your network and connections with other authors. (No one will make you feel foolish).

4.    Establish the habit of regular keyword research

Although a lot of people only do keyword research when they have something specific to write about – taking part in a 30 in 30 challenge will help you get in the habit of carrying out regular keyword research. I spend about 20 minutes a day and find that the research I do is invaluable in writing articles or blog content every day.

5.    Increase your writing speed

Before I tried my first challenge it used to take me about 6 hours to write one article – sometimes longer.  I was always worried that what I was writing wasn’t good enough.  However, if you write regularly you can’t help but increase your speed.  After my first challenge I was down to 2 hrs and now on average it’s 30 minutes maximum to write and 15 minutes to proofread and correct mistakes.

6.    Can significantly increase traffic to your website

Now if you’re hoping that I’ll say by how much – I can’t.  No one could.  But the fact is that if you write good content that readers enjoy and as you build a relationship with them you will find that your CTR (Click Through Rate) from your articles to your website will increase.  I emphasize writing quality content and writing content within a niche you enjoy writing about as it will lead to much higher reader retention.

7.    Obtain high rankings in Google

Through improving your keyword research skills  and choice of keywords you will find that you can gain high rankings within Google.  I have a lots of #1 rankings for my articles and some of them have now been #1 in Google for over 6 months.  My success is due entirely what I have learnt from taking part in the challenge and continually improving my skills.

8.    Establish your expertise as a niche writer – You may in the future want to outsource some of your  article writing, but by taking part in the challenge you will understand what goes into writing regularly and successfully and it helps to establish your expertise in a single niche or several niche areas.

9.    Boost your confidence

I defy anyone not to feel more confident about article writing by taking part in a challenge.  At the end of 30 days some people manage to write far more than 30 articles and others like myself fall short of the target.  Did I get despondent?  Not at all.  The second time I tried the challenge I far exceeded the target because of what I had learnt the first time round.

10.    Increase your knowledge

I don’t know about you, but I believe in lifelong learning.  The great thing about taking part in a 30 in 30 challenge is that you learn so much not just about the art and discipline of writing articles on a regular basis but lots of additional information and networking with other Street Articles authors.

30 articles in 30 days.

Believe me the benefits of taking part far outweigh any doubts you may have about your writing skills.  Are you up for the challenge?

You can join the FREE challenge here!

Good luck!

Beverley
Beverley
Member of WealthyAffiliate.com
Author at Street Articles (follow me)
Website: Confidence Coaching

 

Is Domain Real Estate a Dying Investment – Pro’s and Con’s of Site Ownership

Hey Everyone,

What is a domain and how can it become an important entity to your online business?

For some, this question is very elementary and the answer is quite obvious.  But really, after being in this business for close to 10 years now, I truly believe the purpose of a website has shifted drastically and the way people build businesses online and the reasons have also taken a major shift.

A domain is becoming more and more a real estate.

The power of domains in Google

Although Matt Cutts, a software engineer at Google that relays a lot of information about the biggest algorithm changes (including the recent Panda update), states that domains do not play a significant role in the ranking algorithm, the results clearly state something completely different.

Before I share some results, let’s look at this from a “common sense” standpoint.

Say you have a brand, example, Walmart.   If you type in the search term “walmart” into Google, you would hope that the specific brand Walmart would achieve the top rankings.   It is their “branded” keyword and the keyword rich domain for that brand Walmart.com should take the #1 spot.

Sure enough, it is.  If you look at some of the other top brands, you will see this as well.

Check out “street articles” or “wealthy affiliate”.  Thess both hold the number one rankings, and why shouldn’t they, it is the keyword rich, branded URL.

Here is where it gets cool…

How can Google know what URL represents the brand, and which URL is simply a keyword rich domain.  One that someone has bought with the attempt to “buy up the keyword”.

They typically don’t.  So simply through buying a keyword rich domain, you can pretty much assure yourself a good positioning within the search engines.

I ran a couple of tests with a few silly domains:

muppetbabiessong.com targeting the term “muppet babies song” (720 global monthly searches)
dexterbobblehead.com targeting the term “dexter bobbleheads” (880 global monthly searches)

I quickly set up a WordPress blog using WP Express at Wealthy Affiliate, and added a few simple pages of content to the homepage.  I let them sit for a couple of weeks. Now if these get ranked without any work, then this proves that keyword rich domains have “pull” in Google, does it not?

Here are the search results in Google for “muppet babies song”:

website-muppet-babies-song

Seriously.  I spent less than 20 minutes from start to finish setting up this domain, and it has a #6 ranking in Google.  Not bad and results that we as marketers should not overlook.

But how about good ol’ Dexter.  Here are the Google search results for “dexter bobblehead”

dexter bobble head google rankings

Ah ha…a #5 ranking in Google.  Again, little to no work.   Just threw together a site in Wealthy Affiliate, put one page of content on there, and then let it MARINATE in Google.  Two weeks later, it was ranked #5 overall.

Now although these are not #1 overall, they are rankings that many people would pay for.  These are also sites that now carry real, tangible value.  They get traffic (approximately 100 clicks per month on average each), and if I spent some time, I could easily generate some revenue from that.

I could also build on the traffic by writing and submitting a few relevant articles to StreetArticles.com or another authoring site.  I could optimize my blog….

I am not going to get into the marketing side of things, I purely wanted to prove the benefit of buying domains with keywords…and the instant value that can be realized by throwing a quick website up on them.

Free Websites, a Thing of the Past

Yeah, cool….click a few buttons, choose a template, drag and drop a few things around, and BAM, you have a website.

Weebly, Blogger and WordPress are among the best free website builders out there.  Here is what a website would look like that is created on these free website services:

http://yoursite.weebly.com

http://yoursite.blogspot.com

http://yoursite.wordpress.com

The fact you can build a website is great.  However, the fact that you don’t own this website and have very limited control of it, can present a bit of a problem.

Here is a just a quick list I put together of some major problems that CAN exist when you build a blog on another domain….

(1) It is very difficult to get ranked
(2) You have very little control of the ways you can optimize your site
(3) Any “free site” is a poor way of branding yourself as a business.
(4) These top level domains are riddled with poor content, hurting your own “free” site

The one positive, it is FREE.

In saying this though, the costs of building a site have come way down over the years.  Space is cheap, bandwidth is cheap, and owning your own domain is a very small investment (about $10 per year).

Businesses and individuals no longer have to pay $1,000’s to put together a site nor do they need to be a “techie” to accomplish putting a site together.

Websites are now cheap, and in my opinion, a required aspect if you are looking to build any sort of business online.  And this leads directly into my next discussion, site value.

How do you calculate the value of a Website?

If you are using a free site, you may be able to sell access to it based on a percentage of the revenue.  The “value” model may look something like this:

Your sites earnings x 3 months

However, people will still be reluctant to buy a “free” site because you really are not the owner of it.  It guess I would say that it is similar to subletting a home that you are renting for more than you are renting it for.  You don’t really own it, but there is a slight chance you will be able to profit from it.

Whereas if you own your own website, people are much more willing to pay not only for the revenue, but the work you have invested in setting it up, building content, and getting rankings.

Even if your site is earning $0, it is still worth something and can be easily flipped at places like Flippa.com or the SitePoint.com Marketplace (which I will explain shortly)

We are also in a day where we are seeing high valuations for websites with large user base or high earnings.  Facebook is a pretty extreme example but it has been valued at 50 times its yearly earnings.  A typical established website will typically fetch 3-7 times its yearly earnings.

So if you had a site that was generating you $100 per month in positive income on a consistent basis, your valuation may look something like this:

$100 x 12 x 3 = $3600

One thing that we all need to remember….

A domain is a $7 investment. SEVEN BUCKS!

There are now services available like WordPress Express that allow you to throw together as many sites as you’d like, and it only takes a few minutes to set-up a site.  It is like being able to build a new house whenever you like, for $7.

Online real estate is very similar to plots of land in a way.  They are not making more “desirable” land in the same way as they are not making any more .com domains.   Once you buy it, the domain is yours and it will only go up in value.

Buying, holding, and selling domains is a huge business opportunity.

Two and Three Word Domains Bringing in the Cake

Historically, top level domains (.com) that were one word were the only ones fetching the large sums of money on domain auctioning sites.  However, we are in a new age.  Domains are in limited supply, thus two and three word domains are gaining more and more value.

My prediction…

In 2015, quality 4 word domains will be hard to find.  The marketplace for 3 word domains is going to be depleted and people are going to be paying lots of money for 3 word domains and the buying frenzy is going to push many of the 4 and 5 word URL’s out of the market.

Here are some recent examples of sites that have sold for good money:

Undergraduate.com sold on SEDO for $22,000
iVideos.com sold on AternicDLS for $16,800
Cacao.org sold on MediaOptions for $15,000
Misjuegosdebobesponja.com (huh?) sold on Sedo for $14,000

Domains without a website are earning people considerable amounts of money.   What a lot of people domaineers do is throw up a simple wordpress site and let it marinate… meanwhile Google and other search engines will see it, rank it, and it will further increase the value of the domain.

Want some examples?

Here are some “websites” that recently sold on Flippa:

www.realestatesuccess.com sold for $12,000
techspott.com sold for $2,500
onlygirlsgames.com sold for $16,000

OK, these sites are somewhat established.  Some of them don’t earn revenue, but some of them have a decent monthly revenue.  Maybe a fair-upside investment for the buyer.

What about those sites I mentioned that simply have been set-up and are “marinating” with a couple pages of content.  Here is an example site that just sold for a good penny:

www.auditionofthedayclassifieds.net sold for $2,500  ($0 revenue, created in Feb 2011)

What about mobile?  Is this going to have a negative impact on website ownership?

Yes and no.

Think of the way people search.  Think of the way people will search a few years from now.

People are always going to be hungry for information.  Information is going to always be delivered via websites, the only thing that may be different, is the way it is presented.

If anything, websites are heading in the direction of becoming “longer tailed”…meaning that the more niche and targeted the site is, the more relevance it is going to have.

The older generation for the most part still search regularly, even if it is from their smart phones.   If someone is looking for a solution to their problem, then they are going to do a quick search in Google.

Data aggregating services may have an adverse impact in terms of people looking for news, but for people looking for a solution to their problem or looking to find something quickly (rather than it fall on their lap) they are going to continue using search platforms in one way or another.

And websites are not going anywhere.  If anything, there is going to be an explosion of new traffic from developing countries and people without Internet in first world countries are going to continue to become more active users.

People are more connected than ever and INTERNET traffic is continuing to grow exponentially.  Instead of people searching solely from their laptop or house, they are now searching via their tablet computer, the e-book reader, or their smartphone (or all of them).

People are also making more and more purchases via these devices.  All advantageous for website owners.

Benefits of having your own website…

Outside of the “real estate” value that domain names have (and are only going to continue to appreciate),

having a domain is going to allow many advantages over not having a domain at all or utilizing a free website service.

There are FIVE major advantages to becoming a website owner:

(1) The power of self SEO – When you have your own website you have the ability to benefit from your search engine marketing efforts.  This can include getting relevant back-links, writing relevant content, implementing ongoing dialogue via your visitors, and incurring social status and rankings.  This is much more difficult to do if you are piggy-backing a free site as you are typically a sub-domain of the larger site which has likely been penalized in one way or another because of associated (other user) sites that have been doing erroneous SEO activities.

(2) Building your brand, building your purpose – A website is a brand.  Once you create a brand, people will share your site, talk about your site, remember your site, and frequently visit it.  Branding is powerful in any business, regardless of whether or not you are an affiliate based business, offline business, or offer your own online service.

(3) Improved analysis and testing - Analyzing website data and metrics can lead to improvements in the user experience and ultimately website revenue.  By having full control over the website technologies you can use, it is very simple for you to incorporate various types of split testing, and services like Google Analytics which provide full data reporting.

(4) Integration and “shareability” of your website content –  Like, Tweet, Share, and now Google +1.  These are all social aspects that the search engines are now taking into consideration and can help improve your rankings.  It is very easy to integrate these into your own website and can drastically increase the traffic and search engine visibility that you get.

(5) Ability to become a “source” - The  more value you provide on your site, the greater respect you will earn as a “source” of information within than niche.  A website creates that sense of legitimacy that visitors need to respect you as a subject matter expert.  Provide regular quality content, and before you know it you will have a following.

As your website grows, so does your website value.  One of the most critical aspects of any web success is traffic.  Everything surrounds traffic, like an offline business, if you have no feet walking past your “space”, you have no revenue potential.

A high traffic website will also be worth significantly more.

So…

What is the best way to get traffic?  What is the quickest way to get it for free?

Utilizing StreetArticles.com to Increase your Domain Value

Street Articles is the latest “content authoring” spot on the Internet and is the latest brainchild by Carson and street articles - article directorymyself.   Although at first glance, it may appear as just another place to put your articles, it is well on its way to becoming more than that.

Our goal with SA is to provide authors that write “quality” content a place to submit their unique articles and to quickly be rewarded for their hard work.  It is also a place that you can build your brand, your following, your online credibility, and engage people in conversation.  This will lead to your content getting shared, talked about, and increase traffic to your website.

It is a nice addition and very complimentary to writing on your website or blog.

Here are some reasons why YOU need to pay attention to what is going on at Street Articles and how it can benefit your business:

(1) Get a following – the following will continually be visiting your profile, your articles and ultimately your items

(2) Traffic generation - Article traffic will generate you website revenue and inflate the value of your site.  For example, I currently have 56 articles within my account and have over 30,000 article views in the last 2.5 months.  Pretty powerful for a limited amount of work.  This traffic comes solely through search engine rankings and people sharing my articles.   I could expect to pay close to $15,000 for this traffic if I was using PPC.

(3) Your work will be shared – This means your social value increased, and your voice will become a greater leveraging point.  I have many articles that have shared in total 50+ times without a lot of effort (other than offering value to the reader).  Quality content is king…and quality content gets shared in our social Internet age we are living in.  Street Articles will continue to stay on top of the social trends and continue to provide features that benefit article shareability.

(4) Inbound links to your website (from author bio and right within your articles) – These will improve your website rankings.  Relevant content leading to another relevant page counts as a quality back-link.   Although not as critical as they once were, these can definitely make the difference between 1st page and 2nd page rankings.

(5) 15 Minute Rankings - If you want to take advantage of a timely news event or you simply want to get your articles indexed and ranked quickly, you can count on StreetArticles.com.  You will typically find your site gets ranked within 15 minutes of approval, with our personal moderation being very quick.

(6) It is FREE. If you want to get your free StreetArticles.com account, you can do so here.  See for yourself.  Test a few articles and compare your results to other directories here.

Utilizing content authoring sites like ours to drive additional, free flowing traffic to your site will only increase the value of it.  Traffic leads to revenue, revenue leads to higher “domain real estate value”.

These are my current thoughts on the domain industry.   In my opinion, it is not going anywhere anytime soon.  You may agree.  You may disagree.  Either way, I would love to hear your feedback and your own personal insights or story into this topic.

Cheers,

Kyle

Kyle
Member of WealthyAffiliate.com
Author at StreetArticles.com

PS. You can now follow us on twitter at:

@kyleandcarson
@streetarticles

Article Marketing “30 in 30 Challenge” – FREE to Join!

Hey Everyone,30 in 30 Article Marketing Challenge - Join Today!

Looking to take on a challenge that will help you propel your online business?

The “30 in 30” Challenge is right up your alley then!    All you need is a FREE Street Articles account to get started.

Here is how the “30 in 30 Challenge” works…

(1) Your register your Street Articles author name, email, and goal below.
(2) You successfully submit 30 articles in the next 30 days (starting the time you click “Submit”)
(3) You get the ultimate guide to writing success, Traffic Explosion 2.0 – The New Rules to Internet Marketing

Traffic Explosion 2.0 is only available for those that complete this competition (YOU CANNOT BUY IT).  Within this guide we will reveal techniques you can use to get UNLIMITED TRAFFIC to your website through writing.  This includes some real life case studies where we show you how 30 minutes work lead to 15,000 clicks along with many other never-been-seen before tips and tricks.   This info is literally worth $1,000’s to YOU!

Take a second and join today!  It is 100% free!

We have only run this once before.  Here are what some people are saying about the Traffic Explosion 2.0 – The New Internet Marketing Rules (2011 Edition):

“What an excellent ebook, second only to your Streetarticles.com site. Never have  I seen such speed! At other places, it takes weeks to get accepted/rejected. With you folks, I’ve had times when I went from submitting to listed #1 at Google within two hours! I can’t believe it!! Thank you so much and I wish you immense continued success.”

Octavien, Past 30 in 30 Challenge Participant

“Does a wonderful job in empowering writers to strive to do their absolute best to keep writing for quality, and showing that when you strive for quality, the money just follows. This guide couldn’t have come at a better time!”

Joan, Past 30 in 30 Challenge Participant

Enjoy writing success today and get rewarded for it.  Is 30 articles in 30 days going to become a reality for you?  We know you can do it!

Cheers,

Kyle (& Carson)
Street Articles Owners
Wealthy Affiliate Owners

PS. This is open to ANYONE…so if you have family, friends, or a social network that you think would be interested, please feel free to share this page, Facebook Like it above, or Tweet it. :)

Google Instant Technique – Using Google Instant to Find Hidden Niches

Are you feeling tapped out these days with your research techniques?  Google Instant Technique

Maybe you are or maybe you aren’t.  Either way though, I know we all get tired of using the same keyword tools and techniques to find niches, keywords, and concepts that we can utilize in our day to day marketing campaigns.

So, today I am going to give you a new technique.  One that I like to call the “Google Instant Technique”.

This is a technique that anyone can do, it is free, and it is done using a normal Google search.

First though, I am going to give you a bit of background behind Google Instant, including what it is, when this feature was added to Google, and the reasons it is so powerful.

Google Instant was launched on September 08, 2010 to speed up the time it took someone to implement a search.  As you are typing a search into Google, predictions are automatically made as to what may potentially be your next letter or word.

Google has stated this has sped up the average search query time from 9 seconds to 3 seconds for people that use Google Instant.

What it also doing is encouraging people to choose one of the search queries that Google Instant provides.  In other words, Google is influencing what people enter in the search bar by giving them suggestions now.

This effects you as a marketer and as an author of content because now you want to be targeting terms that Google is suggesting instead of just targeting high search keywords.

Here is an example as I typed in “map…”

Google Instant Maps
As you can see, Google has “instantly” delivered some of the top queries and has given us some keyword ideas.   These are likely Google’s most commonly search terms “as of late”.

You need to remember, Google gets billions of searches every day, so they are the “kings” of search data.  They know what is current, what the most common terms are that are typed into their search, and ultimately, what the hottest trends are.

What if you could leverage these trends within a Google Instant search to your own benefit?

You CAN. I am going to show you exactly how!

There are three techniques that I specifically use the Instant function for, and they make up my Google Instant Technique. The first thing you need to do before you can utilize these techniques is to get Google Instant if you do not have it already:

http://www.google.com/instant/

Technique #1:  Typing in “review” related words

The Internet is becoming more widely used for finding “reviews” or comparing one item to another.  These are also excellent keywords for authoring content and getting rankings within.

This technique is very simple.  Start off your search by typing in “review of” and then you will trigger a list of the most recent searches.

google instant review technique

If you continue typing in content “review of sy” as an example, you will get further search results and ideas for keywords that start with “sy”, like “systems”.  People are always looking for quality reviews of products and if you can provide them with one, you can highly benefit from it.

Technique #2: Typing in Questions

Man…do people ever have a lot of questions.  In fact, there are over 500,000 questions that have been published at Answers.com alone.  I believe that there are likely 10’s of millions (yes, you read that right) of questions that people type into Google all the time.

There is an easy way to reveal a lot of these questions, again, Google Instant.  Here is a list of questions I was getting when I typed in “where to buy”….
google instant where to buy technique
Where to buy kindle was at the top of the charts.  However, you can elaborate on this quite easily.  I continued typing by adding “where to buy kindle in”.  Here are the results:
where to buy kindle in...
I quickly got 5 more results.  In less than 20 seconds I had 10 quality “question” type search phrases, with tons of other opportunities to expand my search.  You could then author content (at StreetArticles.com) related to these terms and get instant rankings in Google.   Does research get any easier than this?

Technique #3:  Starting broad, search the next letter

This last Google Instant technique works wonders for finding an abundance of long tail search phrases.  It is also very simple to implement.

You first start with a keyword topic.  In this case, I started with something that was very current in the news “japan earthquake”, however this could be anything.   I then precede this phrase by typing in a letter in the alphabet, in this case “a”.

Here is what I am referring to…

google instant alphabet techniqueGoogle instant will yield results that include the term “japan earthquake” with the next word starting with a.   In this case I have 5 excellent new keywords I would have likely never thought of.

japan earthquake and tsunami
japan earthquake animal rescue
japan earthquake aftershocks
japan earthquake area
japan earthquake alert

These are all trending search terms that can be leveraged as a writer.  You can then move on to the next letter, or any letter for that matter.  I naturally went on to do this exact same process, but with the letter “b” this time.  Here are the results:
japan earthquake b

Another 5 “long tail” search terms.   Not bad for another couple of seconds of research!

———————————

There you have it.  Three fresh techniques that you can utilize to find high quality, highly relevant, and popular search terms.

Hope you found these techniques helpful and enjoy using them within your research and writing activities.

Have a great day,

Kyle
Wealthy Affiliate
www.wealthyaffiliate.com

Does Google Hate Article Marketing?

If you have had a pulse on the Internet marketing world as of late…

Internet business is CRAZY…may I say, in a volatile state.

Again, Google has sent another shock wave across the natural search marketing world.Does Google Hate Article Marketers

Articles are dropping off the map quicker than people can write new articles to replace them.   Is Google really starting to hate article marketing?

Many article directories and “how to” sites were negatively affected by the “content farm” algorithm Google implemented to simply get rid of...

(1) Duplicate content
(2) Crap content (i.e. content solely aimed at getting ranked, nothing else)

I don’t want you to mistake article marketing for being an author.  Quality writing is still kosher in Google’s eyes…and I will get to that in a bit.

I also wanted to mention something in regards to the latest changes within the Google inner workings (algorithm).  They didn’t stop there.

I am not sure if you read the JC Penny story who got stomped in their tracks for link spamming (erroneous back-linking).  They actually doled out a ton of dough to a company to implement not-so-black-hat SEO techniques.  They were paying for links on the high Page Rank (but irrelevant) pages which in turn made Google’s old algorithm think they were also a high Page Rank site.

They are like many other people who have gone out and paid for back-linking services.  People were paying to get ranked in Google.  You can still pay for rankings, but it is called Google Adwords.

Since when was Google a system that can be gamed like that?

Well, it has been for some time.  It was almost as though they were resting on their laurels for a fair number of years.  Like a fisherman silently waiting to sink their hook into a big lunker, they reeled in many HUGE web entities’ traffic…in some cases they cut it in half.

EzineArticles.com reported that overnight, their traffic has been cut in half, from 57 million unique hits per month…to perhaps 50% of that in March 2011.  They showed major resemblances to being a “content farm” and had oodles of duplicate content.

People are outright scared of big bad Google and they are contriving ideas of what their next move might be.  That is why I have created a case study to prove a few points in relation to writing, not article marketing (that term is acquiring a bad stigma) and how to effectively write for long term success…EVEN IN GOOGLE!

Here are the points that I am going to discuss:

(1) You can still get ranked quicker than it takes to go for a quick workout
(2) You can get ranked on the 1st page
(3) Writing quality stuff is really what your focus should be
(4) You don’t have to worry, new opportunities always come from this
(5) You will get ranked under things you have never thought of!

I got ranked while at the local fitness club?

OK…want me to let you in on a big secret.  No this is not some dieting trick.  I typically head to the gym every night around 4:30 – 5:00 for a workout.  This is usually a nice break from the computer screen and clears the head.

Anyways, that is not the point.  The point is that I ran a test on March 2nd, 2011.  I threw together an article on Top Keyword Search – Choosing Keywords Wisely.  The content isn’t bad (you can judge for yourself), but the test was more about how quickly I could get it ranked.

I submitted the article to StreetArticles.com at around 4:34PM.  I let the team at StreetArticles.com take care of the moderation (I didn’t tell them I was submitting the article) and then I took off.

I returned from the gym at 5:45 (I know, short workout…I was hungry!).  First thing I did when I got home was check to see if the article was ranked.

Oh my goose!  Sure enough it was live and moderated by StreetArticles and it was ranked in Google…not to mention I had obtained some pretty good rankings under that search term.

In fact, I got some quick FIRST PAGE Google rankings!

Yeah, pretty cool right.

Approximately 15 minutes to write an article.  It was easy to write because it was something that I was interested in.  I submitted it.  Walked away for a quick work out  Got home, got rankings…and already saw 6-7 clicks within my account.

The cool part is that I got ranked for the term “top keyword search” in that time.  Here is my listing in Google (I am actually in the #5 position).
getting ranked in Google

I even beat out the domain name “topkeywordsearch.com”.  Now if that isn’t good results, I don’t know what is?

Anyways…just thought that was some cool stuff I could share with you.  It is also something that you can do.

Writing an article is something anyone can do.  AND it is good practice (it might even advance your knowledge!).  Everyone has an idea, a thought, a passion or an opinion they would like to share as well.  Why not share yours?

Google may have shut the door on an opportunity for somebody (or many people), but the content farms issue was a long time coming.

Every door that is closed leads to many new doors opening.  Agree?

If you don’t, hopefully I can persuade you into changing your line of thinking.

The Internet is not going anywhere!  Plain and simple.

It continues to grow.  More and more mobile and web enabled search devices are being produced.  More people are online than ever…and in much greater frequency.

Now is the time to get in on the ground floor of new opportunities.  I do see StreetArticles.com as being one of those opportunities.  I am not just saying this because I own it (with Carson), but I am saying this because I already know it gets results, has many upside benefits, but most of all….I know where it is headed.

Article directories may be a thing of the past, but “writing” sites that actually produce quality content that people like, share, and use, will be something that sticks.  That is what our ongoing goal is going to be with SA.

Street Articles is getting ranked quickly under the “keyword titles”…the sought after “article marketers” end goal, however I have something to discuss with you that may come as a shocker…

“Whoever said it was about getting the “prime time” keyword rankings?” – Kyle

If you just write with the focal point being a quality article, you are going to get rankings under keywords you would have never imagined.

Really..and these estranged, lonely keywords lead to a ton of traffic.  Within Street Articles you can check your traffic stats for you article.  You also have access to some really cool keyword data.  I just want to give you an example from the “My Neighbourhood” stats area for a random article I selected.

Here is an article on “list of chocolate bars”…something that believe it or not, lots of people are looking for online.

http://www.streetarticles.com/food-and-drink/list-of-chocolate-bars

Although the title of the article is “list of chocolate bars” and that is the keyword theme of the article, it is getting some awesome rankings under other search terms…terms that one originally would not have thought someone would even type into Google!  Terms that I personally find weird, but who I am to judge! :)

getting ranked under random keywords

These terms are all getting searched and all getting natural traffic from the search engines.  By making the focal point “writing a good article that people like” instead of “what will trick Google into thinking my article is good”, you will have many natural search benefits.

Although the focus of this article was “list of chocolate bars”, it naturally got ranked under 11 other keywords.  No extra work required.  By the way, this article was only 2 weeks old at the time of me writing this, so there will likely be many more keywords that produce searches under this one piece of content alone!

What I think you should do today is run a test for yourself.  Find a good keyword (not one with too much competition) and write a quality article and submit it to Street Articles. See what sort of time period you can get ranked in and post your results here within the comments box below.

As always, I am very interested in your comments and feedback.   Good times are ahead folks…never get down on yourself and never let shifts in the horizon take you out of the game.

To your ongoing success,

Kyle
www.wealthyaffiliate.com

Getting Your Articles Ranked Starts With Your Keywords

As you may already know, article marketing is a brilliant way to get ranked in Google very quickly….sometimes it can be done within a few hours.Research for article marketing

The trend I tend to see is that people can “write” all day, but they get stuck when it comes to finding keywords with low competition, high traffic keywords that will be easy pickings to get ranked with….they get “stuck in the mud”.

I personally love everything about research…and I want to help you simplify your research so that you can efficiently find and build large lists lucrative keywords.

Ready?

Before I get into the process, I want to discuss the important value points that makes a good keyword. These are:

(1) Quoted Results

For SEO, this equates to your REAL competition. For an article marketer, this allows you to quickly determine whether or not you should bother writing an article on a specific keyword.

Until today, people have resorted to “guessing” what the quoted results were because they simply could not access accurate data anymore.

Here is a quick example of what I am talking about:

Search term: “ride on lawn mower reviews”

I put it in Google in quotes and on my computer, it brought back 61,900 pages. However, THIS IS NOT ACCURATE. In fact it is way off. I know from experience that a search term this very targeted and does not have a lot of competition because of the number of words in the search terms along with how narrow the niche is.

That is why we have created a keyword tool at Wealthy Affiliate called the Google Competition Tool. This tool uses a technique that is 100% precise at gathering the REAL quoted search results and will give you the “true” competition of a search term, that is, pages within Google that have the exact search term that you are looking to promote.

In fact, the new Google Competition Tool at WA revealed that there really is only 23 competing websites for the exact phrase above. YES TWENTY THREE!

That means that if you wrote an article targeting this search term, you would only really be competing with twenty three sites that are ranked based on the exact phrase. This is virtually zero competition and you could likely write an article, submit it to one of the top directories, and get ranked on the first page of the major search engines.

This is a huge disparity in results. This keyword is an excellent article marketing and SEO ready keyword…and you never would have had an easy way of knowing this if you didn’t have access to our exclusive tool at Wealthy Affiliate.  You would have been required to fumble around using Google search and wasting several precious hours of your time to determine that this is in fact an awesome keyword!

You can find this out manually by doing a search in Google for this term and then clicking to page 3 of this search…it will show around 23 results depending on what part of the world you are from.

We teach members of WA that any keyword which has under 5,000 quoted search results is a VERY GOOD one for SEO and article marketing. There are millions of keywords like this out there and I personally use our tool to quickly research and expose these search terms. I can also attest how much time it saves me.

For me probably 5 hours per week…20 hours per month.

(2) Monthly Search Traffic

This is the amount of searches that happens for a particular keyword at Google. I recommend that you seek out keywords that get at least 100 searches per month. The more the better as you want to get as much traffic you want. The ideal mix is low competition (Quoted Search Result), high traffic…but as marketers we often times grab the low hanging fruit which is typically low competition, low-medium traffic. That is 100% fine though.

Here is why…

If you can get your article ranked within the first 3 listings under a term that gets 100 searches per month, you will average around 20 clicks per month on your article. A well written and optimized article will attain a 25% CTR (from article to your website, so you would average 4 clicks per month to your site.

This may not sound like a lot, but what if you have 100 articles out there?  Or what if many of your articles get a global search of 1,000+ per month (many out there). This could lead to several thousands of clicks every month to your website…for FREE!

1000 clicks @ $0.50 per click is $500 in free traffic per month and will likely equate into many affiliate sales.  Once you get ranked in Google the traffic will continue to come without you having to do ANYTHING after the initial work to write and submit it!

To determine your monthly traffic, you can use Google’s free external keyword tool.  You will want to look at the results within the “Global Monthly Search” column.  Again, the higher the better…but ideally it will be at least 100 searches per month.

(3) Keyword Relevance

This may seem really simple and trivial..but your keywords have to make sense. Sometimes a keyword tool will through a “curve ball” search term at you (how money makes online)…which doesn’t make sense and likely won’t get searched (even though Google’s data may say so).

Use your own common sense. If the keyword doesn’t make sense at all or cannot apply to what you will be promoting (your marketing angle) move on!

Anyone can do this…

Anyone can do article marketing. It is fun, interesting, and the beautiful part about it is that it can be done within absolutely any niche. If you are a pet lover, you can write about dog treats, raising a puppy, etc. If you love to exercise, write about it. If you are currently frustrated with the government, you can write about that too.

Article marketing can lead to a sizable income and we have members that have exceeded $10,000 per month PURE PROFIT from simply writing articles regularly. If you are in an office job, think about how many emails you write per day…or how many documents you write and edit…or how many detailed business plans you have to create.

Article marketing is much easier than this and as I said, you can write about what you want.

Save a bundle of time…

You can follow what I taught you today when doing your research. If you don’t have the luxury of being a Wealthy Affiliate member, you can do a Google Search, and then click to the last page. If you reach over 200 pages, chances are the term has too much competition.

If you want to save a bundle of time and energy, we have a wide selection of tools and services at Wealthy Affiliate that can help. The Google Competition tool is just one of them. We also offer a diverse set of tutorial and video based training for article marketing and many other Internet marketing topics.

Best of all… Carson and myself personally support members. If you get stuck along the way, you can be assured help will be with (there are also 1,000’s of members that are willing to help you out).

If you think this may interest you, you can join Wealthy Affiliate here.

If right now is not the best time for you, that is fine as well. I hope you enjoyed the information within today’s blog post and if you have any comments, questions, or feedback, please leave it below.

Take care,

Kyle
WA Owner and Member
www.wealthyaffiliate.com

Lucrative Leverage…Become A God (Like Noel)!!

Guest Post By: Cian, A Wealthy Affiliate Memberlucrative leveraging

As I tried to think of a topic to write about, one of my most favourite songs of all-time, The Masterplan, written by Noel Gallagher of Manchester group Oasis, starts playing on one of the music channels. Whilst having nothing to do with online business or internet marketing, it somehow or other strikes a chord with how success can be achieved online.

Because basically you do need a (master) plan to see the results you desire. You can’t, as the ever anonymous “they” say…”wing it”.

And at the core of every Masterplan is the concept of high level leverage, that unquantifiable resource that can can quite literally blow your mind, and increase profits ten fold without you wasting extra hours upon hours in front of a computer screen.

In a nutshell, leverage is that which enables us to get to our goals in the fastest time possible.

More often than not it revolves around the concept of not trying to do everything yourself…and seeing the bigger picture.

All the traffic generation methods like SEO, article marketing, ppc, video marketing, social media etc, are without doubt valid ways of getting relevant visitors to your site, but if you’re doing it all by yourself then you are wasting a LOT of time in the grand scheme of things.

After all, time is our most precious resource and we have to utilize it to the maximum.

For instance…

If you’re an article marketer and are seeing profits…then maybe now is the time to outsource your article writing exploits so you can grow your traffic levels at a faster rate.

Or if you’re a PPC (the most sustainable form of obtaining traffic) marketer, but hate the time it takes to create your landing pages…why don’t not make use of one the plethora of website designers out there so that instead of building one landing page a week you have half a dozen being generated daily for pennies while you chase the top dollar.

And as for SEO, hiring a professional (once due diligence is carried out), is probably one of the best investments I’ve ever made, as it releases you from the sheer mind numbing-ness that it brings.

With a shift of mindset you can start obtaining mass relevant traffic as effortlessly as possible!!

Remember folks, for growth to be attained, we more often that not must go outside our comfort zone.

So what else can we leverage? Here is just a brief sample.

(a) High Paying Affiliate Programs

How about making use of profitable affiliate programs? Instead of breaking our backs to achieve a $20 commission on a clickbank product, what about going about products that reward you as much as possible for your efforts. For instance, one great high paying program is the JamesAllen.com affiliate program in the jewelry niche, with usual earnings being $210 per sale. In most cases it takes as much effort to secure the sale of a $20 item then it does a $200 one, as price expectations differ in every market you encounter.

(b) People.

Why do everything by yourself when hundreds, if not thousands of people will do it for you as your affiliate? This is the enviable position a product owner can find herself/himself in when being at the top of the food chain. While work does go into support, product management/improvement, development/programming, affiliate management, up-sell/down-sell/continuity implementation, the opportunities are incredible, and if you have an affiliate army behind you, taking care of traffic generation, you can focus on converting that traffic into sales and building your business even further.

Alongside affiliates, you can also broker JV deals with the “big dogs” in your market and network with other knowledgeable folks (the experts).  All this fits in with the aim of slashing learning curves, making more profits and creating GROWTH.

And finally, you can leverage highly qualified individuals that have the skills which you need to succeed. Whether it be product creation, website design, opt-in reports, graphic design, video creation etc, someone else can take care of it, thus removing all barriers that may have stood in your way to success

(c) Profitable Websites.

Any profitable website has a great potential for a lump sum payment. Generally speaking a website can be sold for 10-12 times its monthly revenue, so if you buy an established website, increase its inherent value (ie. employ a few marketing techniques) then you can take advantage of this rule as it were, for a handsome pay day if you so desire.

(d) Autoresponders

Building an email list is a prerequisite these days as it allows you to convert generally at a much higher rate MULTIPLE times. Through building a relationship with subscribers by offering value, support and peerless recommendations you will see your affiliate and/or your own product earnings sky rocket.

So in conclusion, don’t focus on doing everything yourself. Create your plan, offset as much as possible when you can (without reducing quality of output) and you will see results coming in much much quicker. You may have to initially do it all by yourself before you can invest, but remember money is not the only thing you need to get what you want.

Bartering (offering one service in exchange for another) is a way to get what you need to grow without paying. For instance, if you need a website designed, offer instead of cash, to write articles for the designer, or anything that will benefit him/her which is in your realm of capabilities.

So with that being said, start thinking big and

PLAN.  FOCUS. LEVERAGE. GROW

Live Forever,

Cian

What makes a keyword a GOOD keyword?

Guest Post by: Marcus

Back in 2005 when I first started online I couldn’t get this question out of my head. Every which way I turned I was told that learning how to do keyword research was an important part of the whole Internet marketing process, but even though I understood that point in theory…I really didn’t understand what a GOOD keyword was.

I’m not talking about any keyword in particular here…I just couldn’t grasp exactly what it was that made one keyword stand out more than any other – in any niche.

So I set off on a mission to find out if anyone could give me some answers, and along the way I learned plenty of stuff that made things a lot clearer. Things like…

Long tail, relevance, low competition, search volume etc…

They all struck a chord with me and definitely made the process of identifying keywords a lot easier.

I then began to question if that kind of knowledge was really necessary because let’s face it…the way keyword tools are designed nowadays, you only have to push a couple of buttons and within seconds they will spit out 100’s of potential keywords (And then some!)

But do they really help to find GOOD keywords?

Now at the risk of sounding a little cranky, I later discovered that no matter what I learned about the keyword research process…and regardless of how many whistles and bells my keyword tool had on it, I was only uncovering keywords that MAY have potential.

You see, things suddenly became clearer for me when I realized that…

A keyword only becomes a GOOD keyword when you learn how to do something good with it!

But really…just what the heck is a keyword?  Many people overlook the simplicity of it all,  and therefore fail to understand keyword research.

A keyword is simply something that people type into search engines when they are:

(a) looking for information
(b) looking to solve a problem
(c) looking to buy something
(d) bored…and again, they will be looking for info

So thanks to my collection of keyword tools I thought I had become something of an expert at spotting some amazing keyword opportunities, but in reality those weren’t good keywords that I was finding, they were just…well…keywords.

That was when I had my first ‘cart before the horse’ moment (one of many I might add), when I realized that keyword research means absolutely NOTHING if you don’t know what to do with what you find.

I’d already been busy with my hoard of keywords up until that point…ranking high in the search engines with articles on some pretty random keywords, and I regarded this as a pretty big success.

But was I able to MONETIZE them?

Well I won’t say ‘not at all’, but I will say…HARDLY.

All those hours of hard work that I’d put in – pretty much a total waste of time.

Then again, there was a major positive that came out of this whole experience, and for that reason I’m so glad that it happened. My brush with ground zero conversion rates had forced me to learn how to focus on the person behind the keyword and connect with them and their issue, rather than just hitting them with some loosely related content and hoping it would just do.

Let me tell ya…that was when EVERYTHING changed!

And it’s no coincidence that we talk a lot on here and at WA about building relationships with visitors to our websites/promotions (see Eddie and Jennifer’s posts), and it emphasizes the fact that how we use keywords is fundamental to our success online.

All successful marketers know and understand this point…but at the same time, most people struggling online DON’T.

Keywords allow us to open the door of opportunity in any market we choose, via any medium of online promotion. Understanding how to interpret and use them and understanding the person behind the initial keyword search is one of the most important skills that you could ever possess as an Internet marketer.

So if you ever found yourself wasting hour after hour scouring the Internet for those elusive keywords that you can dominate, think back to my early experiences and how I discovered that they didn’t really exist, without my own consideration for “people” behind the search. I promise that when you do, you’ll end up with more good keywords than you can possibly handle :)

Thanks for reading, and have a great day!

Marcus

Choking on the Internet Marketing Wishbone

Guest Post by: Jennifer (PotPieGirl)

Last week or so, Kyle had a great post on our very own Wealthy Affiliate Blog.  The post was titled – What Motivates YOU to Achieve Success? I really enjoyed it and I think you might, too. You can read that post here.

However, Kyle linked out to something that was an extremely interesting read for me. About half way down in the comments section, Kyle replied to a comment with this statement:

I agree with everything you have said. However, I do believe that any weakness can become a strength through focus. Many people have weaknesses but fail to ever work on them because it is “hard”. It is much more comforting and “easy” to do what you are already good at or what you are naturally gifted to do. Most of us that are successful are that way because many of our OLD weaknesses are now our strong points.

As for survival (in business & in the sense of life) , there are different ways in which we react to difficult situations. I know of an excellent article that distinguishes the difference between “choking” and “panicking”, written by a famous Canadian author, Malcolm Gladwell. You may find this interesting.

http://www.gladwell.com/2000/2000_08_21_a_choking.htm

Cheers,

Kyle

Not only was his reply comment insightful in my opinion, the article he linked out to by Malcolm Gladwell was fascinating to me.

The article is a bit older and bit long, but it was a deep journey into the difference between “choking” and “panicking”.

In short, “panicking” is when we shut down and suffer from a loss of rational thought. Think of being at a loss for air and how your mind will go blank and just reach out for whatever – or WHO ever – has air available to you. Or when someone is drowning and you try to rescue them….and they fight you…grasp on to you…all to the point that you might have to right-hook them to knock them out so you CAN save their life. That is panic.

On the other hand, “choking”, according to the author, is the state in which we think too much. We over-analyze our every move….over think things until we lose our fluidity. It causes us to stutter and stall in our actions. Think like the golfer who suddenly chokes over a 3-foot putt after remembering he missed 6 of those putts already that day.

Suddenly he is very aware of his motions and technique. Even tho he had MADE 3-foot putts a thousand times before, he now suddenly doubts himself (or herself, says the girl golfer…lol).

So…now I know you’re wondering….

Good Golly, Jennifer, What in the WORLD Does This Have To Do With Marketing or Writing Articles?

As I was reading that article, it hit me how much those two terms – those two natural responses – apply to our marketing techniques.

Many of us will be in a panic state when we first come online.

MUST. MAKE. MONEY.

That is the only thought…and the process begins of tossing affiliate links and big “CLICK HERE” text all over our web pages. If you’re struggling for “air” in life, I can see how this would be a totally normal, absence of complete thought response.

However, I think CHOKING really applies to article marketing – especially when you’re new.

Think about it…. you gather your keywords then you open that text file to start writing…and what do you see?

That BIG BLANK WHITE PAGE…. that is EMPTY just waiting for your genius to fill it up.

Yikes!

That’s not panic setting in, it is you choking.

I don’t mean that as an insult – heck, we ALL do it at one time or another. What I want to do is give you a tip to get PAST that “choking” stage and move forward to where a big, blank, white page inspires you – instead of intimidating you and making you doubt yourself, your words, and your sanity.

I see so many folks in our forum write the most eloquent forum posts expressing their inability to write articles that are “good enough”. I used to read those posts and think, “What in the world could be the problem? They write beautifully!”

Now I know what the problem is… and how to help you past it.

Isn’t it easier when you are writing TO someone?

It sure is for me!

For any of you that have read anything I have written, you may notice that I have a very “conversational” style of writing. I prefer, and am most comfortable with, writing TO people just as if I was talking to them.

My high school English teacher may have hated it years ago, but it works for me now…. AND it got me past MY case of “choking” when trying to write articles.

Next time you are faced with that choke-inducing Big, Blank, White Page, just turn your keyword into a question and pretend you are writing an email to a friend answering that question.

Heck, pretend you are writing to me….or Kyle….or Carson – it doesn’t matter now. Over time, you will learn how to envision the ideal person that would want help from your articles and you’ll be able to pretend you are emailing them giving them personal help.

That’s what article writing really is – providing personal help to others who are looking for that help.

Just let your words flow. Don’t get hung up on keyword density or article length – just write and let YOU shine through.

As Kyle said in his quoted comment above – “Most of us that are successful are that way because many of our OLD weaknesses are now our strong points.”

Choking when writing articles is a temporary weakness that is easily overcome with a mindset change in YOU. Before long, that old weakness will be one of your strong points that will push you closer and closer to success.

Jennifer
~PotPieGirl